My name is Dan Lok.
I wasn't always good at turning appointments into clients.
Before figuring out how to turn my talents into a big income I was just an average business consultant…
My main goal back then was to support my mother who was recently divorced.
So I worked an extra job in a grocery store so I could help my Mom out with her bills while I tried to get my business off the ground.
I struggled to enroll clients back then because the “sales” methods taught by the “experts” didn’t feel authentic to me.
When someone booked a Free Strategy Session I’d go into instant panic… because I didn’t know how to ask for money while staying true to my values.
I didn’t know how to handle all the objections they’d throw at me.
So I’d give my best “pitch” – like the “experts” told me to – and they would go and buy from somebody else, even though I knew in my heart I could serve them better than many of my competitors.
I gave big discounts hoping people would say “yes” but they often still said “I need to think about it”.
Every time I spoke with a potential client on the phone I felt like I was manipulating them instead of sharing my gifts and expertise with them.
I thought to myself, “If THIS is the only way to enroll new clients then I’ll never be able to share my gifts with the world while staying true to myself.”
And that meant I’d either have to miss out on having the impact I wanted to have on the world or…
I’d have to turn into someone I didn’t want to be in order to become successful.
But being inauthentic didn’t sit right with me so…